3 Ways to Tap into Emotion During a Pitch

The power of emotion is something that has a universal appeal and can breathe life into simple cold facts.

Have you ever pitched something you knew was great, only to have it shot down?

Of course you have. We all have. And though the rejection might be devastating in the moment, there’s a silver lining: More often than not, it has nothing to do with our ideas and everything to do with how our ideas are heard.