Speaker From

United States

City

Bloomington

State | County | Province

Indiana

Speaker Bio

Jay Baer is a Hall of Fame keynote speaker who teaches business growth through customer experience and marketing innovation. He is also a popular emcee and host of large events, New York Times bestselling author of six books, and founder of five, multi-million dollar companies.

 

Filled with real-world case studies and examples, Jay’s entertaining and engaging programs teach companies how to turn customer experience, customer service, and marketing into their biggest business growth advantage.

 

Jay has advised numerous iconic brands such as including Caterpillar, Nike, IBM, Allstate, The United Nations, and 32 of the FORTUNE 500. He is the Founder of Convince & Convert, a strategy consulting firm that owns the world’s #1 content marketing blog and the world’s top marketing podcast.

 

Known for his fun plaid suits, meeting planners can select the suit Jay will wear to their event through his custom app!

 

Jay Baer, CSP, CPAE has spent 29 years in digital marketing and customer experience, consulting for more than 700 companies during that period, including 36 of the FORTUNE 500. He’s the founder of Convince & Convert, a consultancy that provides content marketing, social media, and customer experience advice and counsel to some of the world’s most important brands.

 

His newest book, Talk Triggers, is the complete guide to creating customers using strategic, operational differentiators that compel word of mouth. In the best companies, the customers do the marketing. Talk Triggers is the instruction manual for making businesses grow with customer conversation.

 

Hug Your Haters – Jay’s book on modern customer service and customer experience techniques – revolutionized the way business thinks about customer interactions, and was named one of the top 3 business books of 2016 by Strategy + Business.

Keynote Topic #1

The Time to Win: Grow Your Business by Satisfying Consumers’ Need for Speed

How much are you willing to wait? If you’re like most of your customers, the answer is very little.

Your customers are deciding to buy from you today (and every day) based on how fast you are (or aren’t). More than half of all customers have made a recent purchase from a business that responded first, even if they were more expensive. And, 2/3 of all customers say speed is as important as price.

Technology can provide a tremendous competitive advantage as companies jockey to deliver The Time to Win: the perfect interval that exceeds customer expectations for responsiveness.

  • Why speed is the most important element of customer experience

  • How long consumers will wait to hear back from a business

  • How consumers feel when brands are faster (or slower) than they expect

  • The huge connection between responsiveness and revenue

  • Which generation is the most patient, and which is the least patient
  • Specific, concrete plans you can use to determine the perfect responsiveness (The Right Now) in any customer interaction

  • You’ll be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

In this dynamic new program from CX expert and researcher Jay Baer, you’ll learn what today’s customers think is fast and slow in each communication channel. And you’ll learn specific tools to get faster throughout the customer journey; increasing new customer attraction, and current customer retention.

Based on brand-new, proprietary research, this presentation will have you rethinking your own answer to the “how fast is fast enough?” question. And you’ll be inspired by powerful examples of businesses winning with speed.

Keynote Topic #2

Talk Triggers: Turn Your Customers Into Your Ultimate Sales and Marketing Advantage

The best way to grow ANY business is for your customers to grow it for you. But that only occurs if you deliver a customer experience that creates conversations.

Word of mouth influences 50% of all purchases, but we too often take this for granted. We just assume that our customers will talk about us. But they won’t, unless you give them a story to tell.

In this hilarious and interactive presentation filled with examples and research, Jay Baer teaches audiences how to create a unique story for their business; a tale that will turn their customers into their most effective sales and marketing advantage.

This powerful keynote creates real change among attendees. It alters the way they think about the intersection of customer experience, marketing, sales, and operations, yielding big growth and enhanced cooperation.

  • Learn how to grow their business with word of mouth
  • Discover why customers talk, and why they remain silent
  • Learn the definition of a Talk Trigger (an unconventional, operational choice that creates conversation)
  • Discover the 4 Requirements of a Talk Trigger
  • Learn the different types/categories of Talk Triggers
  • Be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

In this hilarious and interactive presentation filled with examples and research, Jay Baer teaches audiences how to create a unique story for their business; a tale that will turn their customers into their most effective sales and marketing advantage.

This powerful keynote creates real change among attendees. It alters the way they think about the intersection of customer experience, marketing, sales, and operations, yielding big growth and enhanced cooperation.

Keynote Topic #3

Coveted Customer Experience: Grow Your Business by Focusing on 3 Things Your Customers Truly Care About

You’ve heard it before. Over and over, in fact. “Improve your customer service.” “Optimize the customer experience.” But what does that even mean?

Today, when your intersection points with your customers may number in the dozens (or even hundreds) tackling customer service or customer experience holistically is impossible.

  • Why customer experience is the fastest route to growth

  • When customer experience stops and customer service stops

  • The 3 elements of your business that are non-negotiable for your customers, and where they’ll give you a pass

  • What customers really expect from your business category, and how to exceed it (without spending a fortune)

  • Specific, concrete plans you can put into practice tomorrow that will create a customer experience worth coveting, that produces big results

  • You’ll be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies

 

You can’t magically get better at every customer touch point. But you CAN get better at the three touch points that matter.

Coveted Customer Experience is a fast-paced, dynamic, inspirational, and hilarious presentation that shows you how to gain and keep more customers by improving on the three things that really matter to your customers.

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