Author Details

    Mike Sharman founded Retroviral, which has made more brands ‘go viral, globally’ than any other agency in Africa. He has developed campaigns that have been classified as 'truly viral' - Nando's - Last Dictator Standing, RYOBI, RocoMamas, Douwe Egberts, and Russell Hobbs, and My Kreepy Teacher for Kreepy Krauly.


    Mike was named one of the Mail & Guardian's top 200 young (under 35) South Africans in 2013 and he is the co-founder of influencer marketing platform (40,000 users) as well as - a disruptive sports storytelling agency.


    South Africa

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