Rob Caskie: Rorkes Drift

$100.00

Storytelling may seem like an old-fashioned tool, today – and it is. That’s exactly what makes it so powerful. Life happens in the narratives we tell one another. A story can go where quantitative analysis is denied admission: our hearts. Data can persuade people, but it does not inspire them to act; to do that, you need to wrap your vision in a story that fires the imagination and stirs the soul.

 

When you want to motivate, persuade, or be remembered, start with a story of human struggle and eventual triumph. It will capture people’s hearts – by first attracting their brains.

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File name: Rorkes-Drift-1.m4v
File type: video/mp4
File size: 50 MB
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